Global Digital Artwork Market Is Estimated To Witness High Growth Owing To Increasing Adoption of Digital Platforms and Growing demand for NFT Artworks
The Digital Artwork Market is estimated to be valued at US$ 4.09 billion in 2023 and is expected to exhibit a CAGR of 16.8% over the forecast period 2023-2030, as highlighted in a new report published by Coherent Market Insights.
Market Overview:
The Digital Artwork Market involves the creation, distribution, and
monetization of digital artworks through various digital platforms. Digital
artworks include digital paintings, illustrations, animations, virtual reality
experiences, and NFT (Non-Fungible Token) artworks. These artworks are created
using digital tools and software, allowing artists to bring their imagination
to life. The market offers various use ases for digital artworks, including
digital advertising, gaming, entertainment, and interior design.
Market Dynamics:
The growth of the Digital Artwork Market can be attributed to two main drivers.
Firstly, the increasing adoption of digital platforms and social media
platforms has provided a vast canvas for artists to exhibit and sell their
digital artworks. This has led to a significant rise in the number of digital
artists and increased the visibility of their artworks. Secondly, the growing
demand for NFT artworks has contributed to the market growth. NFT artworks,
backed by blockchain technology, offer unique ownership and provenance to
digital artworks, providing new opportunities for artists and collectors in the
market. The combination of these drivers is expected to drive the growth of the
Digital Artwork Market over the forecast period.
SWOT Analysis:
Strengths:
1. Increasing demand for digital artwork due to its versatility and
accessibility.
2. Growing number of online platforms for buying and selling digital artwork,
providing a wide range of options for artists and buyers.
3. Lower costs associated with creating and distributing digital artwork
compared to traditional art forms.
Weaknesses:
1. Limited acceptance and recognition of digital artwork in the traditional art
world.
2. Copyright and piracy concerns, as digital artwork can be easily replicated
and shared without proper authorization.
Opportunities:
1. Rising adoption of blockchain technology in the art industry, which can
provide secure ownership and provenance for digital artwork.
2. Integration of virtual reality (VR) and augmented reality (AR) technologies
into digital artwork, enhancing the immersive experience for viewers.
Threats:
1. Technological advancements leading to the creation of artificial
intelligence (AI)-generated artwork, potentially reducing the demand for
human-created digital artwork.
2. Lack of regulations and standards for digital artwork, which may hinder its
credibility and valuation in the market.
Key Takeaways:
The Global
Digital Artwork Market is expected to witness high growth, exhibiting a
CAGR of 16.8% over the forecast
period (2023-2030), due to increasing accessibility and lower costs. The market
size for 2023 is expected to reach US$
4.09 billion.
In terms of regional analysis, North America is expected to be the
fastest-growing and dominating region in the digital artwork market. This can
be attributed to the presence of major platforms and tech-savvy consumers in
the region.
Key players operating in the digital artwork market include DeviantArt, Nifty
Gateway, SuperRare, Foundation, MakersPlace, KnownOrigin, Async Art, ArtBlocks,
OpenSea, Rarible, NTWRK, ArtStation, Artsy, Saatchi Art, Singulart,
DigitalArt4Climate, Hic et Nunc, Showtime, Verisart, and Artmajeur. These key
players contribute to the growth of the market by providing platforms for
artists to showcase and sell their digital artwork.
Read More - https://www.dailyprbulletin.com/digital-artwork-market-size-and-share-analysis-growth-trends-and-forecasts/
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